Experience

Digital Data Coordinator

BrandMinded Digital Marketing Agency

Promoted from Marketing Analytics Intern

• Grew organic search for a healthcare client, raising average Google ranking from 21 to 6 and organic clicks 217% year over year.
• Caught a Japanese spam hack from irregular GA4 traffic, audited all 8 client sites, and coordinated cleanup of the 5 affected.
• Lead SEO for 15 client accounts, covering keyword research, on-page optimization, Google Business Profiles, technical fixes, and site health and security monitoring.
• Own quarterly reporting for 8 clients, tracking leads, conversions, appointments, traffic, and AI search visibility (AI Overviews, ChatGPT, Gemini) across GA4, Search Console, Semrush, Google Ads, Meta, and GoHighLevel.

Marketing Strategist and Social Media Manager

Lhok

• Lead marketing strategy: plan campaigns and content around the brand's goals.
• Run social media: create and publish content and manage the brand's accounts.
• Manage paid ads: run and optimize social ad campaigns.

Brand Strategist and Social Media Manager

Lusky · Fine artist

• Rebranded his Instagram: shifted the feed from gallery-formal to personal with a five-pillar content strategy.
• Created posts and reels: process videos, story-driven content, and trend-based formats.
• Drove sales: $46K in art sales, 4 pieces sold, and 3 gallery invites followed the rebrand.
• Built a brand guide and content calendar so he could keep the brand consistent after the handoff.

Social Media Manager

Home Bass · Festival and hospitality brand

• Managed multi-platform social strategy for a large-scale festival and hospitality brand to grow engagement, brand awareness, and ticket sales.
• Grew the audience: increased Instagram following by 7.1% in 90 days, including 2,409 new followers in one month.
• Created high-performing content: produced reels, including one with 357K views, to promote tickets, hotel packages, and brand partnerships.
• Analyzed KPIs including reach, engagement, clicks, and conversions to improve future campaigns.

Creative Assets Lead

Spartan Agency · UTampa's student-led marketing agency

• Created client content: developed marketing and social media content for local Tampa Bay clients, aligned with brand strategy and campaign goals.
• Led client communication for the creative team, gathering feedback and keeping deliverables on schedule.
• Worked cross-functionally with creative and strategy teams to deliver client-ready assets.

Project Manager Intern

Digyoo

• Managed partner relationships: served as the main contact between Digyoo and partner companies to keep marketing initiatives on schedule.
• Launched a campaign: designed an LED billboard truck used across New Jersey for Digyoo's main launch campaign.